For the last 20 years, CoffeeFest has been attracting coffee lovers from across the world. The 3-day event is held in various regions around the United States, and offers workshops, competitions, and a tradeshow floor. The wonderful thing about this event is that it has something to offer for everyone – from the coffee newbie to the seasoned veteran – and each of us walked away with something new to share. This was the second year that Portland has hosted the event, and the Vector’s crew had the opportunity to venture into the world of CoffeeFest.
These are some of the things that most excited the team:
Anna: I had only worked at Vectors for a total of about three hours before going to Portland with all of my coworkers, and it was there that I was introduced to the big wide world of coffee. There is so much to learn!
Jess: In the morning workshops, I learned to think about customer service as bringing the best out in the customer. On the trade show floor I discovered nitro cold brew coffee, explored lots of products and teas, and had the chance to taste different espressos.
Ryan: The shots I tried inspired me to come back to Vectors and try to dial in some good shots. All the amazing pour-overs I tried made me excited to step up my own pour-over game. I look forward to doing it at the shop someday.
Daniel: Highlights for me included an oolong tea ceremony, learning more science behind creating perfect Italian espresso, and useful efficiency tips that allow better quality while conserving valuable energy resources.
Kaitlyn: The exposure to the expansive coffee world was exciting, and the strength of the coffee community surprised me the most. The people who attended had such a wide range of knowledge, skills, and backgrounds, but everyone was warm, welcoming, and simply excited to talk about coffee.
Amy: I was really thrilled to have the opportunity to be on the team of judges for the Best Coffeehouse Competition and learn some of the intricacies to that competition, as well as network and bond with other coffee professionals. I also had a blast competing in the World Latte Art Championship.
Randy: We have a fun staff and I’m glad we went. The benefit of attending CoffeeFest is that it raises all of our standards and it starts conversations.
Many of us found the experience to be a great chance to bond with the Vectors team and gain exposure to new coffee niches. Overall, the experience was, in Amy’s words, “magically over-caffeinated!”